Tag Archives: esn

Hall & Wilcox Launches Yammer Memorably: With Cupcakes, Contests and Education

We have discussed the importance of adoption events to the success of enterprise social network adoption a few times. A successful adoption event informs users of the benefits of using the ESN, models desired behaviors, increases awareness and establishes a … Continue reading

ESN Success: Give People What They Want, But Don’t Forget Strategy

The subject of engagement is a hot topic at the moment, and several great articles have been written and research conducted on the role it plays in growing your Enterprise Social Network (ESN). Yammer’s own Mike Grafham and Maria Ogneva have done an … Continue reading